Echo memory
For the average person who hasn't actively engaged in genealogical research, knowledge of their ancestry typically extends to their grandparents (2 generations back) and often partially to great-grandparents (3 generations back). We live in a time when so-called "digital cemeteries" (social profiles of deceased people) will actively emerge, which can tell the entire life story of a person.
People come and go, but memory lives as long as we preserve it.
This is precisely why Echo Memorial, with every car sold, provides access to the Echo Memory service. Each of your clients will be able to create their family tree, add photos and videos of a departed loved one, and include links to their social profiles to preserve memories for themselves, for future generations, and to give any descendant in the future an answer to the question: "Who am I? Who were my grandfather and great-grandmother? To know the history of their lineage."